IMAGE KNOWLEDGE BASE AND AUTOMATIC BACKGROUND REMOVAL

Description

The leading company of vinyl cutter machines also provides its users with tailored high-quality content for creative purposes. With a growing number of users each year, the company seeks to significantly enlarge its database of images and content every year.


Challenge

Leverage a huge database of images for similarity searches and automatic background removal.


Solution

Build a large and fast image similarity search engine that can be easily deployed and maintained inside the client’s cloud infrastructure. Also, we included a background removal tool that specializes in removing the background of phrases and clip-art content using the latest computer vision and machine learning technology available at the moment. Impacts The image similarity search engine improves the search experience for the users and also increases the productivity of the internal content team classifying content. On the other hand, the background removal tool enhances the users’ experience and helps Cricut obtain and retain more subscriptors.