Support Services of Virginia (SSVA) is one of the oldest privately owned Medicaid Waiver providers and the largest provider based in Virginia with 300+ in staff and 4 divisions statewide. They worked with us, a marketing agency that is a certified HubSpot partner, to increase traffic, leads and measure ROI of their recruiting efforts. SSVA was able to quickly execute on strategies with the help of us..
Using hubspot for employee recruitment SSVA was having trouble generating enough leads for their hiring campaign. Their hiring page had a 99% bounce rate and a 0% conversion rate. SSVA also needed to reduce turnover and increase employee engagement.
We started with a hiring campaign on facebook to immediately drive candidates to SSVA. Running multiple ads for each division simultaneously to meet various hiring needs. We also redesigned the website to decrease the bounce rate and improve online website conversions. Finally we implemented HubSpot to manage marketing efforts, introduce automation and track ROI.