LuxeAnalytics Real Estate Marketing Performance

Spryte Verified

https://www.leadingre.com/

They are a reliable technical partner and their expertise was key in helping us monitor and track property performance easier and in a lot more detail.

Monika Byrd

Director of Project Management

at LeadingRE

Description

LeadingRE is an international network of real estate companies from over 70 countries, handling residential properties, commercial spaces and luxury real estate. They aim to supply their members with a comprehensive set of tools to promote their listings to a global audience.

Challenges

The goal of the project was to build an advanced analytics and reporting platform for their luxury real estate portfolio. The main challenge consisted in rethinking it into a self-standing platform which offers members a better user experience and significantly more metrics for tracking property performance.

Solution

The new tool allows brokers to visualize data and generate comprehensive reports on key performance metrics, such as traffic sources, impressions and visualizations for property pages, segmentations by device, currency, language etc. LuxeAnalytics also allows the tracking of visitor behavior in addition to property performance.