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Web development is the work involved in developing a Web site for the Internet or an intranet. Web development can range from developing a simple single static page of plain text to complex web applications, electronic businesses, and social network services.

Web Development

Configuration of SaaS, Cloud or on-prem systems according to the customer's requirements

Software Configuration

Build an Application Programming Interface to serve your data to clients and partners

API Creation

The user experience is how a user interacts with and experiences a product, system or service. It includes a person's perceptions of utility, ease of use, and efficiency.

UX Design

User interface design or user interface engineering is the design of user interfaces for machines and software, such as computers, home appliances, mobile devices, and other electronic devices, with the focus on maximizing usability and the user experience.

UI Design

Use someone else's APIs, dynamically integrating their data into your business

API Integration

Enterprise resource planning (ERP) is a process used by companies to manage and integrate the important parts of their businesses. ... An ERP software system can also integrate planning, purchasing inventory, sales, marketing, finance, human resources, and more.

ERP Integration

Cloud infrastructure management comprises the processes and tools needed to effectively allocate and deliver key resources when and where they are required.

Cloud Infrastructure Management

A CRM integration is the seamless connectivity between your CRM software and third-party applications. A CRM migration refers to migrating the data your legacy CRM solution contains to a new CRM tool.

CRM Integration & Migration

Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic.

SEO Development

Build a dynamic website from scratch, with a custom backend and/or front-end

Custom Website

Custom development refers to the development of software that is distinct and separate from Commercial-Off-The-Shelf (COTS) packaged software or existing packaged open-source software. Custom development either creates a new application or enhances the functionality of an existing application.

Custom Development

DevOps is a set of practices that combines software development and IT operations. It aims to shorten the systems development life cycle and provide continuous delivery with high software quality.

DevOps

(Augmented Reality/Virtual Reality) Refers to computer-generated simulations that integrate the real world (AR) or are entirely self-contained (VR). AR applications let you move around in the real world.

VR/AR

In computer science, program optimization, code optimization, or software optimization is the process of modifying a software system to make some aspect of it work more efficiently or use fewer resources.

Optimization

Business requirement analysis is a process in which the expectations and requirements of the users and stakeholders of a project or task are defined. The analysis of business needs is a comprehensive statement of what the outcome of a project or task should be.

Business & Requirement Analysis

Software testing is an investigation conducted to provide stakeholders with information about the quality of the software product or service under test.

Testing (QA)

Automation describes a wide range of technologies that reduce human intervention in processes. Human intervention is reduced by predetermining decision criteria, subprocess relationships, and related actions — and embodying those predeterminations in machines.

Automation

A distributed cryptographic-based database technology with novel applications in Digital Currency, Publishing, Digital Identity, and many others.

Blockchain

Data science is an interdisciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data,[1][2] and apply knowledge and actionable insights from data across a broad range of application domains.

Data Science

Perform Data Aggregation and/or Manipulation, usually the first steps in Data Science

Data Wrangling

Dig deep into your data and gain insight. Uncover patterns and compute stats you can trust

Data Analysis

Build graphs, KPIs and interfaces which can be used to take business decisions

Data Visualization

Big data is a field that treats ways to analyze, systematically extract information from, or otherwise deal with data sets that are too large or complex to be dealt with by traditional data-processing application software.

Big Data

A data pipeline, is a set of data processing elements connected in series, where the output of one element is the input of the next one. The elements of a pipeline are often executed in parallel or in time-sliced fashion.

Data Pipelines

AI Data Analysis

Let teams explore data by asking questions in natural language.

Conversational Data Analysis

Predict sales, inventory, or demand trends over time with AI models.

Time Series Forecasting

Uses natural language to query and analyze structured/unstructured data. Enables business users to extract insights without SQL or BI tools.

Conversational Analytics

Analyze networks like social graphs, supply chains, or transactions.

Graph Analytics & ML

Uses AI to clean, normalize, and transform data for analysis. Reduces manual ETL work.

Data Preparation & Cleansing

Cluster customers by behavior or value to drive marketing strategies.

Customer Segmentation ML

Recommends actions based on predictive models and optimization algorithms. Used in logistics, pricing, and planning.

Prescriptive Analytics

Use ML to spot unusual transactions or metrics before they escalate.

Anomaly & Fraud Detection

Forecasts trends and behaviors using historical data and ML models. Common in finance, marketing, and operations.

Predictive Analytics

Auto-generates summaries, dashboards, and narratives from raw data. Speeds up decision-making for non-technical users.

Automated Insights

AI Enterprise Model Tuning

Combines LLMs with enterprise knowledge bases for grounded, real-time responses.

RAG (Retrieval-Augmented Generation)

Optimize models for faster deployment & reduced cost.

Model Compression & Quantization

Ensure ML decisions are equitable across demographics.

Bias & Fairness Detection

Manage AI models that mix text, images, voice, and structured data.

Multi-Modal Model Management

Tracks model performance, bias, drift, and hallucinations in production. Ensures compliance and reliability.

Model Evaluation & Monitoring

Designs and tests prompts to improve model output without retraining. Often used in copilots and chatbots.

Prompt Engineering & Optimization

Customizes foundation models using enterprise-specific data for better accuracy and relevance.

LLM Fine-Tuning

Make models transparent & compliant for regulators.

Explainability & Model Audit

Automate ML from data cleaning to model deployment.

AutoML Pipelines

GenAI

Chatbots and virtual assistants for customer support, internal HR automation, IT helpdesks, and interactive applications.

Conversational AI

AI copilots that surface institutional knowledge and support employee productivity with natural language queries.

Enterprise Knowledge Assistants

Generate voiceovers, clone voices, or build IVR systems with lifelike AI speech.

Voice & Speech Solutions

Use AI to generate realistic synthetic datasets for ML training or software testing.

Synthetic Data & Test Data Generation

Augmenting traditional search by generating complete answers with citations.

Generative Search

Automatic code synthesis, documentation, testing, and debugging tools integrated into developer workflows.

Code Generation

Implement smart search with semantic understanding and retrieval from enterprise data.

AI-Powered Search & Q&A

Generative tools for UI/UX mockups, branding assets, and creative ideation in design teams.

AI for Design

Creating visuals from text prompts for design, advertising, art, and prototyping purposes.

Image Generation

Speed up software development with AI pair programming, testing, and bug fixing.

Code Assistance & Automation

Automatically create natural language summaries of dashboards or trends.

AI-Driven Reporting & Analytics Narratives

Automatically summarize contracts, reports, or emails to extract key information for decisions.

Document Summarization & Insights

Generate marketing copy, blogs, emails, or product descriptions with AI tools.

Text Generation & Content Creation

Conversational bots for customer support, sales, or internal helpdesks, automating interactions.

AI Chatbots & Virtual Assistants

Build and maintain FAQs, help centers, or policy docs with AI to reduce manual work.

Knowledge Base Automation

Create marketing banners, product visuals, or social graphics from simple prompts.

Image & Creative Asset Generation

Produce personalized explainer videos or avatar-driven content for marketing or training.

Video & Avatar Generation

Dynamic content or product recommendations based on user behavior and preferences.

Personalization Engines

Auto-generating business documents like contracts, proposals, meeting notes, legal documents, and reports.

Document Automation

Drafting legal text, flagging compliance issues, and automating contract workflows.

Legal & Compliance Assistance

Creating music, sound effects, podcasts, and ambient sounds using AI, often used in entertainment and advertising.

Audio Generation

Generating synthetic video content, including product demos, explainer videos, and virtual avatars.

Video Generation & Editing

AI-powered virtual people used in customer experience, retail, marketing, or e-learning.

Digital Humans / Avatars

Deliver tailored suggestions, web content, or email personalization to boost engagement.

Personalized Recommendations & Dynamic Content

Generating human-like voice for virtual assistants, media production, accessibility, and more.

Speech Synthesis

Mobile app development is the act or process by which a mobile app is developed for mobile devices, such as personal digital assistants, enterprise digital assistants or mobile phones

Mobile Development

Android Apps are the largest market worldwide, and benefit from an open-source community

Android App

Build an app that works on multiple platforms, straight out of the gate

Cross Platform

iOS apps benefit from the largest US market, whether for iPhone or iPads.  

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

Marketing

Customer marketing refers to any marketing activity or campaign directed at existing customers, specifically designed to drive retention, customer loyalty, advocacy, growth and community participation.

Customer Marketing

Inbound marketing is a marketing methodology that is designed to draw visitors and potential customers in, rather than outwardly pushing a brand, product or service onto prospects in the hope of lead generation or customers.

Full Inbound Marketing Services

Social media marketing is the use of social media platforms and websites to promote a product or service.

Social Media Marketing

Paid advertising is any kind of advertising that you have to pay for, versus owned or earned advertising. With paid advertising, marketers pay the owner of ad space in exchange for use of that space

Paid Advertising

An online community manager builds, grows, and manages online communities, performing community management, often around a brand or cause.

Community Management

Aligning both marketing and sales (a.k.a “smarketing”) within your business allows both teams to share the same goals and objectives, all based around the purpose of generating revenue. This mutual participation in accordance with a singular target creates an atmosphere of encouragement and assistance.

Sales & Marketing Alignment

The promotion of a particular product or company by means of advertising and distinctive design.

Branding

Sales enablement is the iterative process of providing your business's sales team with the resources they need to close more deals. These resources may include content, tools, knowledge, and information to effectively sell your product or service to customers.

Sales Enablement

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

Email Marketing

Marketing automation is technology that manages marketing processes and multifunctional campaigns, across multiple channels, automatically. With marketing automation, businesses can target customers with automated messages across email, web, social, and text.

Marketing Programmable Automation

Public relations is the practice of deliberately managing the release and spread of information between an individual or an organization and the public in order to affect the public perception.

Public Relations

Content creation is the process of identifying a new topic you want to write about, deciding which form you want the content to take, formalizing your strategy (keyword or otherwise), and then actually producing it.

Content Creation

Conversational marketing is a customer-centric and dialogue-driven approach to marketing. It has become the go-to strategy for driving customer engagement, improving customer experience, and growing revenue.

Conversational Marketing

Customer service is the provision of service to customers before, during, and after a purchase. 

Customer Service

Enterprise Sales

Customer service training refers to teaching employees the knowledge, skills, and competencies required to increase customer satisfaction.

Customer Support Training

Help desk Implementation Services. A Help Desk is a resource designed for IT users to contact when they are having problems with their IT services.

Help-desk Implementation

A knowledge base is a published collection of documentation that typically includes answers to frequently asked questions, how-to guides, and troubleshooting instructions. Its purpose is to make it easy for people to find solutions to their problems without having to ask for help.

Knowledge-base Development

Consumer Survey is a source to obtain information about consumer satisfaction levels with existing products and their opinions and expectations regarding new products and services.

Customer Survey and Analysis

Customer Success is the business methodology of ensuring customers achieve their desired outcomes while using your product or service. Customer Success is relationship-focused client management, that aligns client and vendor goals for mutually beneficial outcomes.

Customer Success Training

Technology companies focus on developing software, hardware, and digital services that power modern business. This sector includes everything from product development to infrastructure and innovation. On Spryte, tech teams range from agile startups to enterprise-grade providers, all using their expertise to build the future of digital solutions.

Technology

Consulting firms are required to operate across all industry domains. As such they typically use technology for data gathering, analysis and presentation.  They also have strong connectivity and real-time communication requirements, where they have spearheaded the development of live video conferencing, chat apps and innovative email products. 

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